Case Study 3 - TechSoup Global and NetSquared Example | Topics and Well Written Essays - 1250 words

3 - TechSoup Global and NetSquared - Case Study Example According to Greenberg (2009) NPOs particularly benefit from social media as compared to traditional communication methods mainly because communication via social media brings prospects for the organization costs getting lowered along with the lowering of cost of delivering services. Also the idea of being a part of the emergence of new social patters is highly promising for the Non Profit Organizations as compared to association with the conventional traditional communication means. Merilainen (2011) narrates that since the main aim of NPOs and NGOs is to make their point of views prevalent into the public and to political agendas communication is extremely essential for them. The main aim is to involve public opinion into their proposed changes and thoughts and gain favor from the masses. This purpose is served without the involvement of any finances via social media. The propagation via social media is also thought to get more responses since people can affirm their opinions and s upport free of cost and they do not have to physically get involved in the scenario. This flexibility of use promotes the involvement of public. ... Social networks are forums where all kinds of individuals and organizations make the impression of their virtual entity. Entertainment personnel and politicians make use of the popularity and widespread reach of the Social Networks and social media. They are usually active on these communication mediums and can therefore be reached very easily via it. Common public is also one of the potential audiences that the NPOs would try to reach. The promoting of their causes would be done well if the support of the common masses is with them. Regarding the potential means of accessing NPO audiences via Social Networks and Social Media Lassila (2010) mentions that Social Network Services incorporate viral marketing as one of their main marketing strategies. It is via viral marketing only that Non Profit Organizations are enabled to reach massive number of audiences. The author quotes the example of American Red Cross who incorporated the SNS viral marketing strategy and spread their messages t o their audiences via their celebrity followers on twitter. Inside Facebook.com's author Smith advises the NPO's marketers that the trusted referrals within social media are the most powerful marketing message. Via viral marketing available in Social Media NGOs and NPOs can segment their target audience groups based on persons' interests. This way the audience feel the messages of the NPOs to be more personalized and get inclined towards them. Via the viral messaging to all kinds of audiences on social media the NGOs can also tell about their donation possibilities (Regan, 2011). One advantage of this strategy is that personal presentations of the NPOs get enhanced as a result of it

Examining The Leadership And Change Management Of Barclays Bank

Examining The Leadership And Change Management Of Barclays Bank Barclays Bank Europe, America, Africa and Asia is a vast presence, both for individuals and businesses provides a wide range of services.  Barclays has a long history that covers three hundred years, and its head office from London, that this operation fifty countries and 155,000 employees to offer more care. Barclays Bank lends, investment and more than 48 million people around the world for money does. Earliest roots of Barclays 1690, when Thomas Gold and silversmith John Freame Central London working as a bank to go back to start.  Seventy years later, the goldsmith bankers went into a major banking house, and later with nineteen other private banking concerns, the name Barclays and Company Limited, which reserves a set of 182 branches thus a major  £ 26  with funds provided under the Bank joined the million.  Barclays and the company is so often used Quaker Bank; At this point in time, Barclays and company family and religious links with the community was involved. Turn of the twentieth century, Barclays and the company started expanding rapidly, such as Bolithos Bank and United Counties Bank mdlyndz England South West taking a significant banks.  By 1918, Barclays Bank and Company in London South West Bank and Provincial Bank in the UK with one in five largest banks had to be. Barclays Bank of Japan until 1925, the Anglo Egyptian Bank and National Bank of South Africa with the merger had become a truly international organization.  Through a business deal that resulted in major Middle East, Africa and West Indies. Barclays Bank has always been an innovative company.  Barclays in 1966 before serving a UK credit card bank has become.  Next year in this world was the first bank of its users and to provide cash machines by 1972, her first TV ad was trying to become bank.  Barclays Bank UK end of the twentieth first century Tokyo and New York stock exchanges are listed bank shares has become, and it resulted in 2006 in which a high speed currency profits were 50% complete  is being moved outside the UK. Current events Reuters reported that the British government three banks, including Barclays, which over  £ 7 billion may seek 40 billion lbs (69 billion dollars) will admit.  Barclays later confirmed that his government rejected the proposal and instead of 6.5 billion pounds of new capital ( £ 2 billion dividend cancellation and by 4.5 billion pounds from private investors) will bear. In January 2009 according to press reports may need more capital and that the government agreed to fund this can be because it failed to do so by the State of Qatar in the past under investment rules  may have been a third party which shares much in October 2008 ordered compensation for them without receiving more money into Qataris. In March 2009 it was reported in 2008, Barclays insurance this preparation with AIG received billions of dollars, provided by the United States to bail out AIG Fund include 8.5bn $.  12 June 2009, Barclays Global Investors this unit, which includes an exchange of funds business, iShares, 13.5bn $ BlackRock business sold for.  In October 2009 the Standard Life Standard Life Bank Plc Barclays Plc sold.  1 January 2010 completed sales.  11 November 2009, Barclays and First Data, information technology to global trade, according to Barclays, which released the first data and consumer finance departments within the card platform will move is a compromise  .13 February, 2010 Barclays announced that more than 2 billion pounds in bonuses will pay. About leadership Leadership to achieve a desired goal all about harnessing people power and so the idea of leadership for organizational context can not be restricted.  This society through all the realms pervades, whether politics, religion or in corporate. Definition of leadership à ¢Ã¢â€š ¬Ã‚ ¢ define leadership as we can: à ¢Ã¢â€š ¬Ã‚ ¢ â‚ ¬Ã‚   George R. Terry to impress people for the purposes of the Working Group. Live happily. à ¢Ã¢â€š ¬Ã‚ ¢ â‚ ¬Ã‚   interpersonal then use it and receive special purposes in the direction of guidance through the process of dialogue is the effect.   Robert Tannenbaum. à ¢Ã¢â€š ¬Ã‚ ¢ â‚ ¬Ã‚   leadership of the affected people to achieve a common goal is to follow them Koontz ODonnell. à ¢Ã¢â€š ¬Ã‚ ¢ â‚ ¬Ã‚   leadership is a process under which a person influences others praised the success of group or organizations goals by members of the group.   Baron and Greenberg à ¢Ã¢â€š ¬Ã‚ ¢ clear definition as above all of Western ideas is concerned.  This is because, with a structured course of study and analysis as a formal sector leadership has been established yet in India because it is in Western countries. Leadership theories Great man theory Great man is the duty of principles including leadership ability that great leaders are born not made.  Their most daring ideas, mythic and leadership needed to increase the fixed bynqab is as great leaders.  The term great man used because, at that time, leadership quality as a man thought about basic military leadership, especially in terms of, was. Logos theory Some ways similar great man theory, theory assumed that symptoms of some features and attributes that lead them to better Validating inheritance.  Symptoms often views a particular personality or behavior by leaders identified common features.  But important features of specific leadership traits, how we who owns these properties but do not utter a leader?  This question led symptoms using theories to explain the difficulties is one.  Many researchers have demonstrated successful leadership traits like leadership, but not always sure they are doing is a place of high honor, sir.  It was observed that more than 100 researchers recorded symptoms such hardly10% 5 or more study is published.  Written test or tests near symptoms by priority to the selection procedure is taken.  This notion is the biggest problem that we led ordinary or global attributes can not. Unexpected ideas Environment, especially that particular style of leadership which best situation is probably better for variables related attraction leadership contingency theories.According to this theory, no leadership style is best in all circumstances.  Variable success of leadership style and followers of various aspects of the situation, including the large number of features depends on.  Unexpected behavior rule is a rule that has no better claim to organize a corporation, to lead a company, or to decide is a kind of way.  Instead, the process maximum course contingent on internal and external situation (depending) is.  Many unexpected approach being developed concurrently in the late 1960s.  He suggested that bureaucracy is as Weber and Taylors management theories in the past failed because they ignored his management style and organizational structure of the environment was affected by different aspects: unexpected element  .  Or organization for leadership there one best way can not.Historically, contingency theory that formal structures are usually associated with, or better able to use different techniques to develop about broad generalizations have tried.  View the work of Joan Woodward (1958), which says that technology directly control period, authority centralization, and formalization of rules and procedures as an organization to determine the different properties began with  . Feedback conditions Circumstances change theories suggest that leaders on the situation the best way of action is selected.  Different style of leadership decision-making for specific types may be more appropriate.  This approach features the specific circumstances or environment is operating more on a guide emphasizes.  Leadership qualities vary from status or circumstances, and that any traits or leadership skills in the right conditions can become a standard. Behavior theories Behavioral theories of leadership is the belief that great leaders made, not born but are based.  Build its leadership in behaviorism theory, not leaders on mental qualities or internal states focuses on the works.  According to this theory, people become leaders through education and monitoring can learn. PARTICIPATIVE views Participative leadership theories suggest that the ideal leadership style one that takes account of other peoples input.  Their leaders by group members encourage and support participation and contribution of members of the group decision-making process more relevant and committed to do.  participative theories, however, the leader retains the right to allow others input Management ideas Management ideas (as well as Transactional theories is said) organization and group supervision focusing on the role of performance.  Rewards and punishment system based on principles of leadership.  Management concepts often used in business and when employees are successful, they are rewarded when they fail, they are reprimanded or punished. Related ideas Related concepts (as well as ideological change is said) establish relations between leaders and followers focus on.  Transformational leaders encourage and help members of the group the importance of encouraging people and seeing more good work.  The leaders of the group members are focused on performance, but also want each person to fulfill his or her potential with the style leader often has high moral and ethical standards. Leadership style Leadership style to provide direction, planning process, and how to inspire people and have vision.  U.S. Army book, 1973 led to identify three ways: à ¢Ã¢â€š ¬Ã‚ ¢ push aside the dictatorial or Member PARTICIPATIVE à ¢Ã¢â€š ¬Ã‚ ¢ or democratic à ¢Ã¢â€š ¬Ã‚ ¢ DELEGATIVE or Free State Although good leaders with one of these three styles are used, usually dominate, bad leaders want to stay with a style.  Barclays Bank is using the three leadership styles. Push aside the dictatorial or AUTICRATIC The style used when the leader your employees what he wants and how he wants without the advice of her followers have done is told.  Use some appropriate conditions is that when you all are aware of this problem, youre short on time, and your employees are also encouraged.  Some people run, demeaning language, using and led by threats and abusing their power as a car want to think about this scene.This is not push aside the dictatorial style but for someone abuse, unprofessional style bossing around people called.  A leader has no place in stock. Push aside the dictatorial style usually only be used on rare occasions.  If you have more time and commitment from their employees and want to get excited, you should use the participative style. PARTICIPATIVE or democratic -Style decision-making process of this type (determining what is and how to do) but including one or more employees are leaders. However, the leader maintains final decision making authority.  Use this style is not a sign of weakness, but strength of your employees will respect the signals.  It usually used when you share information, and in other parts of your employees is.  A leader is not expected to know everything thats why you employ staff with knowledge and capable.  The style is of mutual benefit using its employees to become part of the team allows you better and allows you to decide. DELEGATIVE or Free State In addition, non-intervention, interference in the affairs of others is not known.  This style, the leader allows employees to decide. However, MP is still responsible for such decisions are made.  When employees use it to analyze the situation and determine what needs to be done and how it is able to do it.  All you can do anything!  Set your priorities and specific tasks must Representative. To use a lot that you blame others when things can go wrong but a scene is used below when you people be confident and sure style.  One to use it, however, should not be afraid to be effective, it will be used properly!  Here a number of different ways, or to leadership and management style and various mfruzun principles are based.The style that individuals use their beliefs, values and priorities will be based on a combination, as well as organizational culture and norms, which encourage anyone, and will discourage others. In this regard, the following different approach can be classified under the head. à ¢Ã¢â€š ¬Ã‚ ¢ CHRISMATIC leadership à ¢Ã¢â€š ¬Ã‚ ¢ PARTICIPATIVE leadership à ¢Ã¢â€š ¬Ã‚ ¢ conditions under à ¢Ã¢â€š ¬Ã‚ ¢ TRANSACTIONAL leadership à ¢Ã¢â€š ¬Ã‚ ¢ TRANFOMATIONAL leadership à ¢Ã¢â€š ¬Ã‚ ¢ a quiet leadership à ¢Ã¢â€š ¬Ã‚ ¢ Servant leadership Circumstances under which the organization decided to change the IMPLEMNT Organization change in the environment is like to face different challenges Absence of group skills Any organization is the most important skills that will increase its utility is established.Todays changing business environment and who were alive in the changing environment is efficient is.  The manager responsible for a positive change for others and encourage team work that the construction will change.  Not changing the rapid development of the other members easy environment manager accepts the need for change.  He helps them to understand new techniques and procedures.  You get good ideas but very real thing is accepted methods can be translated into these views.Measures the success of any change depends on approval. Lack of enthusiasm and encouragement To maximize movement between employees, managers need to think in terms of flexibility.  Yes, it needs to encourage employees.  Need to encourage employees in a diverse way of awards) ranks.  Manager of the most important goal of capacity development to help their employees and their development work on the various organizational areas provide a variety of learning experiences offered by can do so.1980 primary aspect of this work which various work skills to recognize the importance of work, autonomy, and feedback including Hackman point out One thing that an employees activities and art a number of different skills can use a variety of needs.  This full and identifiable piece of work requires the completion of his life or other peoples work had considerable influence.  If these things work in a person so important, precious and valuable as his or her work will see.  Job autonomy to the owner for work results of my personal responsibility to a sense of duty, and it provides that if a work is the opinion of staff know how effectively he or she will perform  .Encouraging to see from the perspective, these important dimensions shows that received internal awards when an employee shows that he or she is personally any work or they do not care that he has shown good performance on  are.  These conditions is one thing more, grater encourage employee performance and satisfaction and reduce his or her absence or resignation of the features and potential.  High growth with a highly individual experience serious psyc hological states and respond positively when their employment at the basic aspects of development is likely to include people need. Conflict Management A conflict between members of the organization ever arises.  This conflict is not always bad because sometimes good, with team conflict will learn more members, their problems in depth and would also give the most appropriate solution can understand.  Conflicts in the era of globalization teams identify and work success without sacrificing speed successful strategy decided.  But most times conflict results slow down work to success and effectiveness of control strategies will reduce.  An identity that are the root causes of conflict?  Some of these ideas and expectations, lack of information, uncertainty about roles with regard to personal differences are. The following are some points that help to deal with conflict are à ¢Ã¢â€š ¬Ã‚ ¢ always work a lot of information. à ¢Ã¢â€š ¬Ã‚ ¢ Facts should primarily focus on. à ¢Ã¢â€š ¬Ã‚ ¢ more than one alternative should be developed. à ¢Ã¢â€š ¬Ã‚ ¢ Everyone should be a goal. à ¢Ã¢â€š ¬Ã‚ ¢ decision process is injecting humor. à ¢Ã¢â€š ¬Ã‚ ¢ resolve issues without forcing consensus. à ¢Ã¢â€š ¬Ã‚ ¢ maintain a balanced structure of power. Power and politics Power is the ability to control the environment.  If they decide he has power and can work.  If an employee has the right without any instructions can work.  Sometimes very empowering for the organization is very important.  An organization where employees empowered, they observed each other, to correct improper procedures are responsible for, in.  Manager quickly empower your employees are led through.  The decision to increase staff discretion is involved.  Millions of employees work the most important decisions that directly affect their work are.  Activities until very recently they only work part of the manager as seen particularly busy.  Due to empower more employees to those companies who know about the problems are most urgent to need to make decisions.  If organizations successfully competing in a dynamic global economy, they make decisions and change is immediately enforceable.  Increased work demands, managers have to deal with peoples empowerment.  When employees are skilled, knowledge and experiences to their work competently and when they want autonomy and internal locus of control property, it can be beneficial. Rapid changes Organizational change because of changes in internal and external environment are for.  These changes in order for the organization must be flexible to adjust. Diverse workforce Problems faced by another organization organizational goals emulation members work in various organizational efforts are coordinated.  Todays diverse workforce organization gender, race, nationality, age and other characteristics in terms that reflect differences in the more heterogeneous are the property.  Organization requires a large labor force more capacity to meet market demand will be.  Employees do not set their cultural values and lifestyle preferences when it comes to work.  The challenge is for managers, so their organization more different lifestyle, family needs, work style and by addressing different groups of people are accommodating.  Smart managers understand that diversity can be an asset because a companys ideas and problem solving skills is a wide and extra help organizations better understand a diverse customer can. Globalization Management is now forced by national borders.  Globalization is the major importance, and certainly the world has become global village.  All sizes and types worldwide organization manager in the world market is facing challenges to work.Manager of environmental factor like this) ranks due to challenges in the face of doing business.  That, to organize effectively plan, control and should lead cultural differences around the world are successfully managed. General barriers in an organization Organization requires a different kind of talent, but sometimes it happens that the organization has expertise but still not working as it should.  In many cases, the administration is not sensitive to change.  Best use of creative enough potential employees are not put.  The main obstacle is lack of vision to prevent the company to complete use of resources is one.  One to identify problems and potential solutions should be.  If manager for success is the ability to identify opportunities for the development of this will be a barrier.  If creative solutions if administration is not able to identify the long term this will be a problem for the organization.  Another problem that hinders organizational development, not all members are able to deal with the changing environment.  Some rules and values of each organization and its members have to follow the rules and values.  All members would be sensitive to change in this business that change is constant everywhere s hould be the member must change. Effective management Effective management is about: candidates with complete knowledge and create space. To increase productivity , more opportunities should be encouraged. In his current role of the workers to staff growth performance . The best staff performance Increased his wife for. Employee empowerment is very popular term, its growth and change for any organization is important.  Empowering employees for the organization leads to the best results.  Business generally agree that empower employees and increase productivity of the organization and its employees are loyal to the organization. Empowered employees provide better products and services When employees have a right to feel that he is powerful and is more confident.  The trust then leads to better products and services.  Organization for the development and empowerment programs to deal with the changing nature is critical.  Improve its performance and employees are the property of their jobs and products and services for our customers will take delivery.  He is the organization where customer interface is the customer service level. Empowered employees are loyal Whatever situation, more employee business owners, do not like the selection, and training is very expensive.  If employees during organizational change based on organizational development and its commitment to ensure loyalty of employees are right there.  Empowered employees take ownership and pride in their jobs when they know that they needed to exercise independent judge can. Empowered employees are productive When employees feel valued and that they considered their decision and management want to hear their ideas, they work harder to prove yourself right.Organizational development programs to help employees to implement measures included calls for.  And this will increase productivity. Empowered employees create good ideas With every employee got some ideas.  They have different skills can be.  If they share their views and their right to manage development and change management decisions can provide important insight.  He regularly using modern methods can get different products.  Really effective organization development and organization change programs are interested, they acknowledge and reward their employees and give feedback on a regular basis. Empowered employees spread the word Organizational pride if they increased staff development and change program will be strong.  The more empowered employees are more satisfied and more likely that the word is how the company will for others are spread.  We Barclays and Lehman Brothers statement further from unity will discuss. Barclays and Lehman Brothers One Global financial services provider Barclays in 2008 to improve its market to U.S. Lehman Brothers acquired.  Major problems had occurred while the overall Business interruption à ¢Ã¢â€š ¬Ã‚ ¢ à ¢Ã¢â€š ¬Ã‚ ¢ customers move to other banks at least à ¢Ã¢â€š ¬Ã‚ ¢ two different business culture Lehman brothers à ¢Ã¢â€š ¬Ã‚ ¢ Motivation of staff Agent as a CAHNGE Effective handling of problems The first step to solve this problem is to identify the cause of the problem.  Sometimes the problem with employees by talking common behavior problems such minor or occasional tardiness, etc. There is a problem coaching manager or with the other employees directly between them work to resolve the issue with employees  What is an agreement by which a solution can be.  With this opinion for employees to improve their performance to provide is the responsibility of leaders.  Coaching requires time and patience and his behavior was a result of employees will. Poor performance Sometimes an employees expertise but still he does not perform well.  The reason he is upset or unsystematic can or is reckless.  This one can be removed through proper guidance.  But if lack of expertise because of poor performance by additional training can be corrected. Job incompatibility Sometimes this happens due to poor performance of the employees that work according to their abilities was not found.  Their skills are not synchronized or assigned to work with are not compatible.  This problem can be resolved through additional training or set them different work. Dirty work Whenever you feel some of the mistakes that employee errors, point made and closely monitoring their work.  It still they have made a mistake, talk to them and being careless or because they do not work properly due to or try to find out.  But all this one must be positive and know how important it is that the company should have employees. Create an effective message Consider the needs of everyone in the organization and design according to your message so that they understand what you are saying can.  Employee performance depends more on your message.  An effective message will have a great effect on the performance of employees.  A face to face talks will be more appropriate to accept change and support staff can do. Listen to your employees Change management is vital to employee feedback.  Encourage your employees by e-mail or the Internet can provide information.  Successful management of change communication on the basis of stone.  You and your initial conversation with most employees need to understand their message. Stakeholders involved in the change process Investors and business partners and suppliers This change management process influenced by investors to gain their capital investment, but with the old policy did not get that much benefit.  So to achieve their goals for change management process include. Bank employees Bank staff involved in change management process and against the change process because by the old policy is used to work on. Customer Customers included in the change process and change is in favor because they want immediate results and innovation in the organization, they want this change process to be affected. Government and NGO Government and non-governmental organizations and the way government organizations from more taxes and profit in an organization is not, then how they take more taxes and duties if other obligations expected to have affected.  On the other hand non-governmental organizations ask for help from organizations.  If they are not in a good position with the lot will affect their departments for the betterment of the organization want the process of change. 8 step change model is KOTTER Only constant is change. Heraclitus, Greek philosopher Max was true two thousand years ago, just as is true today.  We in a world where business as usual is changing lives in.  New initiatives, project-based work, technology improvements, ahead to stay competitive these things together as we continue to work for changes to run. Whether you a small change in one or two steps, or a systemwide change an organization are considered, it seems normal anxiety and fear of the scale of challenge. You need to change it, but you are supplying How to not really know about.  Where do I start?  How do you add?  You saw how to end by? How to change there are many ideas are about.  Many leadership and change management guru, John Kotter start with.  Harvard Business School and one of the worlds leading experts Professor of change, Kotter 1995 in his books eight step change process began, Leading Change.  We changed under the leadership of the eight steps to look at. Step One: Create instant To be changed, it helps if the whole company really want to do it.  Need for change around developing a sense of immediate.  These things help you get the initial transmission can spark enthusiasm. It is not only poor people figures show sales or talk about the matter more competitive.  That with the market and your competition is about a honest and open dialogue at ease.  Many proposed changes if you start talking about the immediate construction, and can feed on itself. What you can: à ¢Ã¢â€š ¬Ã‚ ¢ identify potential hazards, and can be expressed in the future development of the situation. à ¢Ã¢â€š ¬Ã‚ ¢ testing opportunities, or, should be exploited. à ¢Ã¢â€š ¬Ã‚ ¢ honest debate started, and dynamic and at ease talking to people and get to thinking of. à ¢Ã¢â€š ¬Ã‚ ¢ customers, stakeholders and industry people out requested support to strengthen your argument. Two steps: form a powerful alliance Persuade people to change is necessary.  The most strong leadership and key people within your organization expressed by supports.

Terrible Teachers :: descriptive, classification, narrative

There are many different types of teachers, and we all have had that one really bad teacher. You might have had the one who stands at the font of the room and just talks, or the one who passes out assignments and will not answer your questions, or even the one who just sits in the back of the room and will not do anything. This is the teacher who ruins learning for everyone. First off, we have the teacher who talks at you, not to you or with you. They stand at the front of the room reading from the text book and they expect you to pay attention. They might stand there and say a few words, tell you to read, but not explain it clearly, hoping that everything that they say is understandable. You do not learn anything this way. Sometimes you need someone to explain it and talk with you. There is also the teacher who teaches to you, but will not answer your questions. They will attempt to explain it as best they can, but if you do not understand it, they think that it is your fault and you should learn it yourself. They may pass out a paper and when you raise your hand they ignore you. Then when you go to their desk to ask them your question, they say â€Å"Sit down†. If you do not understand something in the beginning of the assignment, how will you understand anything after? Finally, there is the teacher who when you walk into the room, is sitting in the back, staring their computers. You sit down and talk a little bit and expect them to get up to teach you something. When there is about ten minutes left of class, you realize that you are not learning anything today. Sure, the kids in the class might think that it is cool the first couple days, but after a while, it gets old not doing anything.

Unlimited Semiosis, Intertexuality and Ex-Centricity in Umberto

Dicle Erbay AKE 612/712 Assist. Prof. Dr. Bilge Mutluay UNLIMITED SEMIOSIS, INTERTEXUALITY AND EX-CENTRICITY IN UMBERTO ECO’S THE NAME OF THE ROSE The title of The Name of the Rose suggests many interpretations about the thick book at first glance. Umberto Eco talks about this first impression and why he chose this title for his book in his expository article he published in Alphabeta called â€Å"Postille† (after). He says that the idea for the title was coincidental and he liked it at the first thought because the rose is such a meaningful and symbolic object that it actually lost its original meaning- having almost no meaning.After giving many references of the rose (The War of the Roses, The Rosencrantz Cult, Gertrude Stein's poem Sacred Emily), Eco explains that a potential reader would be baffled by such a title as it both meant everything and nothing at the same time. It would be impossible for him/her to reach up to a quick conclusion; in fact, that conclusion i s never to come. The title of a book, he concludes, should stumble up ideas, not put them in order. This explanation actually is a small prototype of the entire book in terms of its meaning and â€Å"conclusion†.The Name of the Rose is a book that has a multiplicity of meanings, an unlimited intertextuality, and an important theme of ex-centricity. However even this explicit announcement made for the title does not satisfy some result-obsessed people who continually ask Eco why he has chosen that title upon which he answers in his article â€Å"Reading My Readers†: â€Å"Because Pinocchio and Snow White were already copyrighted† (Eco 819). He seems to have become overwhelmed but his answer is not that silly either. He continues: â€Å"My simplistic answer concealed the fact that authors do not speak in the void and are determined- and even ensured- by previous texts†. Even such debate over the title only captures the importance of intertextuality for both Eco and his book. In this sense, The Name of the Rose is a book all about other books. In the same article, Eco goes on to explain how to interpret a text with neither consulting the author nor falling for quick conclusions. â€Å"The text is there. Narrators, as well as poets, should never be able to provide interpretations of their own work. A text is a machine conceived for eliciting interpretations. When one has a text to question, it is irrelevant to question the author† (Eco 820).Still, Eco must have felt to bring some clarifications upon some academics that had fallen into the pit of symbolic explanations for Eco’s work. Some wrong interpretations included â€Å"fishing for ultraviolet analogies† by a â€Å"paranoid reader†. What he did was to code a series of characters in one of his Foucault's Pendulum according to their initial letters; Abulafia, Belbo, Casaubon, and Diotallevi, making a pattern of ABCD. Another thing he tried to do was to attr ibute J&B label to Jacopo Belbo as he is a heavy whiskey drinker.Umberto Eco’s answer to these cryptograms (which he sees as â€Å"interpretive waste†) are surprisingly patient: â€Å"The alphabetical series ABCD is textually irrelevant if the names of the other characters do not bring it to X, Y, and Z; and Belbo drinks martinis and furthermore his mild addiction to alcohol is not the most relevant of his features†(Eco 824). Although Eco highlights intertextuality and symbolic references, he is never too simple to connect them to trivial pursuits. Thus, he obviously needed to describe a model reader for his works to be understood accordingly: â€Å"A text is a device conceived in order to produce its Model Reader.Such a reader is not the one who makes the â€Å"only right† conjecture. A text can foresee a Model Reader entitled to try infinite conjectures† (Eco 821). Therefore, the readers of The Name of the Rose, instead of trying to achieve one s ingle meaning, should be open to a multiple and diverse of meanings so that the text can be achieved. The author should also be aware of this fact; when he writes a book and publishes it, it will be open to anyone who reads it and it will be open to interpretations not according to the author’s intentions but by a complex strategy of interactions.Applying the Model Reader to The Name of the Rose, Eco says in â€Å"Postille† that he wants an accomplice for his game. While he was writing, he wanted to be completely specific to the Middle Ages and he wanted to live in the Middle Ages as if it were his own age (and vice versa). Simultaneously he wished for a reader who would fall victim to him, or rather his book and would want nothing more than the book presents him. Then he directly speaks to the reader: In short, I will present you so much of Latin, few women, abundant theology, litres of blood as in Grand Guignol that you will say â€Å"But this is wrong!I am out! â⠂¬  There, at that moment you will belong to me and you will feel the shiver of the eternal almightiness of God who baffles the order of the world. Then, if you are smart, you will realize how I have entrapped you, because in the long run I have been telling you this with each step; I have been warning you well about the fact that I have been dragging you into ending up in hell. Yet the best thing about the contracts made with Satan is that people’s knowingly signing it with whom they are doing business. Otherwise what is the deal about hell and rewarding anyway? my translation 655) What he is doing here is to play with the conventions of the novel, which would normally and readily accept any eager reader submerging oneself in the book, resting peacefully in between its orderly pages without any threat or trap, and ending smoothly in the bliss of closure. He is questioning and playing with those conventions by threatening his readers and proving his postmodern attitudes towa rds his act of writing as well as his readers. In order to reach a full understanding of a text, Eco has his theoretical explanations about signs that constitute texts.The Name of the Rose will reveal itself more in his article â€Å"The Theory of Signs and the Role of the Reader†. He talks about the freedom of use of a text and goes on to say: A text is [not] a clear crystal-clear structure interpretable in a single way; on the contrary, a text is a lazy machinery which forces its possible readers to do a part of its textual work, but the modalities of the interpretive operations-albeit multiple, and possibly infinite-are by no means indefinite and must be recognized as imposed by the semiotic strategies displayed by the text. 36) We are again made aware of the plurality of meanings of a text and its certain boundaries made out of semiotics. Every single sign works with its context and they help us in the process of understanding what we are reading (or seeing). â€Å"If si gns were not endowed with a certain text-oriented meaning metaphors would not work, and every metaphor would only say that a thing is a thing† (37).Therefore we need the theory of signs for a clean interpretation: In order to understand, then, how a text can be not only generated but also interpreted, one needs a set of semantico-pragmatic rules, organized by an encyclopedia-like semantic representation, which establish how and under which conditions the addressee of a given text is entitled to collaborate in order to actualize what the text actually says. (43) The Name of the Rose is a huge pool of signs and unlimited semiosis from which the reader is challenged to absorb every meaning and not to choose only one out of all those choices.It is such a thin line between coming to an understanding of a whole set of meanings at the same time without feeling overwhelmed and drowning in the ocean of signs in case of attempting to pin them all. Rather than coming to a conclusion, the book has infinite layers of a rose, from which the reader cannot reach a final meaning. The point is to derive pleasure from the process of meaning, not its closure. Adso also is a naive reader who should learn this notion throughout the book.One critic named Rocco Capozzi interprets Adso’s development under the light of Peircean ideas: On his journey-and it is most appropriate that a â€Å"novice, â€Å"in his gradual formation, should learn through the experience of a journey (one of the main, and most obvious, over coded symbols of The Rose) Adso learns from William that the nature of books is similar to the nature of â€Å"signs. † As he loses more and more of his naivete, and as he acquires more and more what Peirce calls â€Å"logica docens,† Adso learns to accept that when speaking of signs, he â€Å"can always and only speak of something that speaks . . of something else†; perhaps without ever arriving at the â€Å"final something†-at th e â€Å"true one†. This is only one of the many clear â€Å"traces† of Peirce's principle of unlimited semiosis in The Rose. (416) Adso questions William’s method of logic in trying to disclose the murders in the monastery as the latter seems to delay the solutions rather than reaching to them. He addresses Adso: Solving the mystery is not the same as deducing from first principles. Nor does it amount simply to collecting a number of particular data from which to infer a general law.It means, rather, facing one or two or three particular data apparently with nothing in common, and trying to imagine whether they could represent so many instances of a general law you don’t yet know, and which perhaps has never been pronounced. [. . . ] In the face of some inexplicable facts you must try to imagine many general laws, whose connection with your facts escapes you. Then suddenly, in the unexpected connection of a result, a specific situation, and one of those l aws, you perceive a line of reasoning that seems more convincing than the others.You try applying it to all similar cases, to use it for making predictions, and you discover that your intuition was right. But until you reach the end you will never know which predicates to introduce into your reasoning and which to omit. And this is what I am doing now. I line up so many disjointed elements and I venture some hypothesis. I have to venture many, and many of them are so absurd that I would be ashamed to tell them to you. (295-296) William is the critical or the Model reader that Eco yearns for. While reading the book, the reader’s attitude toward it should be like William’s method.Adso, on the other hand is the naive reader who cares more about a single truth rather than enjoying the process. Adso wants to hear about the truth in vain: – But then †¦ you are still far from the solution. – I am very close to one, but I don’t know which. – Th erefore you don’t have a single answer to your questions? – Adso, if I did I would teach theology in Paris. – In Paris do they always have the true answer? – Never, but they are very sure of their errors. (297) It is also possible to see William here as a different type of monk- he questions everything; even God’s word, yet not so openly.Still, his novice loses some of his respect towards him upon hearing there is not a single truth. He is worried about the murders and impatient to solve it immediately. He thinks that William is wasting time and disregarding the horrible events in the monastery: I had the impression that William was not at all interested in the truth, which is nothing but the adjustment between the thing and the intellect. On the contrary, he amused himself by imagining how many possibilities were possible. At that moment, I confess, I despaired of my master and caught myself thinking, ‘Good thing the inquisitor has come. I w as on the side of that thirst for truth that inspired Bernard Gui. (297) While we are enjoying the process of reading The Name of the Rose, we are presented with countless references from various writers, thinkers, poets, and so on. These references are not directly there in front of our eyes but the competent reader is quick to grab the source of the references he has known. They are so absorbed in the text that only what the reader knows is available to him/her. Capozzi defines The Name of the Rose â€Å"as a mosaic of books- as a novel of books within books, and of signs and a system of signs within other systems† (417).Intertextuality is another important aspect of The Name of the Rose which adds to the multiplicity of meanings. In fact, Eco's novel is a perfect example of conscious (and unconscious) â€Å"hybridization†; it is a text in which many other texts merge, fuse, collide, intersect, speak to, and illuminate, one another-each with its own language and â₠¬Å"ideologue. † The Rose, succinctly put, is a skillful (con)structure of an intentionally ambiguous, polyvalent, and self-reflexive novel in-tended to generate multiple meanings.Moreover, it is a novel which wishes to be: an intersection of textual â€Å"traces† and â€Å"textures†; a dialogue with many texts; and a literary text generated through the end-less process of writing and reading, re-writing and re-reading, etc. Looking for the sources of these references, however, is a futile journey in reading the book. If overemphasized this practice undermines â€Å"the whole strategy of overtly using quotations and intertextuality as a foreseen textual strategy for generating other texts† (Capozzi 414).It also overlooks Eco’s way of literary journey through encyclopedia of literature in the act of writing and ignores the re-writing and re-reading other texts as a text or an interrelationship of different discourses and meanings. Many critics has fou nd in The Name of the Rose references from several writers such as William of Occam, Roger Bacon, Alessandro Manzoni, Jorge L. Borges, Conan Doyle, Michail Bakhtin, Charles S. Peirce, Jury Lotman, Roland Barthes, Maria Corti, Eco's own theoretical and journalistic writings, and so on.The ultimate reference seems to be to the Bible as the books starts like Genesis and ends in an Apocalypse, adding the seven-day creation in the storyline by giving the account of the events in a week. It is also possible to see Bakhtin in Adso’s carnivalesque dream and the side ornaments that Adelmo draws on books. But the most significant of the references is undoubtedly to Borges as the book is so full of Borgesian elements like labyrinth, library, books about books and mirror that in fact some critics even claim that the true author of The Name of the Rose is Borges- not Eco.The most striking reference to Borges seems to be the name of the murderer: Jorge de Burgos. Eco personally answers to those who ask why the character’s name evokes the writer and why he is such a bad figure: â€Å"I do not know it myself, either. I was in need of a blind man in charge of the library (that seemed to be a good idea to me); and a blind library only begets Borges; because everything has a price† (my translation 644). It is also a revelation of his debts to Borges. In fact not only more than a few elements in the book are Borgesian but also Eco’s interpretation of a text finds its roots in the writer.Borges is known to see a book as a dialogue in which it engages with the reader and he does not accept it as an isolated entity. Moreover, Borges uses â€Å"a painstaking description of characters, dates, recondite historical facts, erudite philosophical debates, and detailed bibliographical references, each of which serves to blur the border between reality and imagination† (all of which is visible in The Name of the Rose) in the beginning paragraphs of many of his short stories (Corry 428).By such a detailed introduction, the reader is invited not to question the reality of the reported facts. Furthermore, â€Å"the profusion of characters, the scholarly questions, and the endless references to books and writers† also tell us that we are surrounded by a Borgesian jungle. Many short stories of Borges are also alluded to in the book. â€Å"A library representing the universe, its structure of a complicated and large labyrinth, the possibility of knowing the secrets of the world†, all remind us â€Å"The Library of Babel†.William’s role as a detective trying to â€Å"decipher the secret interior of the library only through examination of its exterior and with the help of mathematics† is similar to the detective Eric Lonnrot in â€Å"Death and the Compass† (Corry 428-429). The similarities are so many to count but Eco’s debt to Borges is undeniably great. The final significant feature of The Na me of the Rose that I am going to mention is its central theme of â€Å"ex-centricity†. It is the story of those who are driven away from the centre, the system and it is mostly used in historiograpic metafiction.The characters in the book are continuously struggling in and out of the centre. William and Adso are trying to enter the center of the library, Franciscans are trying to enter the center of the Church by making Avignon accept Jesus Christ’s poverty and Jorge is trying to keep his central position by protecting library at the cost of his and anybody else’s life. However, the ex-centrics in the book are mostly seen to establish their own meta-narrative; and thus creating their own circle. The most striking example is of the lepers.They are â€Å"misshapen, their flesh [is] decaying and all whitish, [they are] hobbling on their crutches, with swollen eyelids, bleeding eyes. † They do not â€Å"speak or shout†; they â€Å"twitter like miceâ €  (192). William explains their ex-centricity: â€Å"For the Christian people they are others, those who remain on the fringe of the flock. The flock hates them, they hate the flock, who wish all lepers like them would die. [†¦] The flock is like a series of concentric circles, from the broadest range of the flock to its immediate surroundings.The lepers are a sign of exclusion in general† (197-198). But the main point is revealed when William talks about the circles and their surroundings in general through the lepers’ exclusion as heretics: â€Å"This is the illusion of heresy. Everyone is heretical, everyone is orthodox. The faith of a movement proclaims doesn’t count: what counts is the hope it offers. All the heresies are the banner of a reality, an exclusion. Scratch the heresy and you will find the leper. Every battle against heresy wants only this: to keep the leper as he is† (194).The point is not to find a compromise or a remedy for the outsiders in all power relations but to keep them where they are. The Franciscans are also mostly desired to be excluded rather than to be listened and be given some credit. Instead of sharing an ocean of knowledge with the rest of the world, Jorge prefers keeping it all to himself for his own interpretation of order and submission and even kills himself by eating the poisoned pages of the book and burns the library. The meta-narrative, the center of the circle is so strong that its total destruction is more acceptable than its break.The argument of under which category The Name of the Rose is heated. It was labeled by many critics as: metaphysical, mystery, detective or anti-detective story, post-modern, historical, bildungsroman, gothic or essay novel, and so on. My impression is that the book might be all of this and none of this at the same time. Linda Hutcheon puts it under tha category of historiographic metafiction the definition of which is in the follows: Historiographic m etafiction works to situate itself within historical discourse without surrendering its autonomy as fiction.And it is a kind of seriously ironic parody that effects both aims: the intertexts of history and fiction take on parallel (though not equal) status in the parodic reworking of the textual past of both the â€Å"world† and literature. The textual incorporation of these intertextual past(s) as a constitutive structural element of postmodernist fiction functions as a formal marking of historicity-both literary and â€Å"worldly. † At first glance it would appear that it is only its constant ironic signaling of difference at the very heart of similarity that distinguishes postmodern parody from medieval and Renaissance imitation (see Greene 17). †¦ ] Nevertheless, a distinction should be made: â€Å"Traditionally, stories were stolen, as Chaucer stole his; or they were felt to be the common property of a culture or community †¦ These notable happenings, i magined or real, lay outside language the way history itself is supposed to, in a condition of pure occurrence† (Gass 147). [†¦ ] The intertextual parody of historiographic metafiction enacts, in a way, the views of certain contemporary historiographers (see Canary and Kozicki): it offers a sense of the presence of the past, but this is a past that can only be known from its texts, its traces-be they literary or historical.We are welcomed by Eco’s efforts to legalize the reality of his book; the book we are holding in our hands is actually a combination and edited version of many other writers other than Adso. The book is recorded by an Abbe named Vallet and it is the French translated manuscript of Dom J. Mabillon’s print, the author of which is Dom Adso of Melk. The book is made out of scattered notes, edited many times and travelled the most challenging journey- yet we have it in full and large form as it is. The suspense is there: what to believe in and what not to is always a mystery. The author as lost his authority by distancing himself from the origins of the book so far away that the reader does not give himself totally to what he has to say- there is a continuous and ongoing questioning. The intertextuality of the book is another marking of both literary and â€Å"worldly† historicity as Hutcheon says. It is a reminder of the past that we can never be sure to refer except from textual remaining. As the last line of the book suggests: â€Å"Stat rosa pristine nomine, nomina nuda tenemus. † [1] ———————– [1] Once a rose exists with its name, in our hands only names remain (my translation).

Korean Society At A Glance Essay

South Korea is located in the northeastern region of the Asian continent and occupies the southern region of the Korean Peninsula. It was established in 1948 after the splitting of Korea between the United States and the former USSR (U. S. Department of State, 2008). After the formal split of Korea, 4 million people from North Korea transferred to South Korea. This sudden increase in population was partly compensated within the next 40 years by migration from South Korea to Japan and the United States. However, many of those who emigrated eventually returned to South Korea (U. S. Department of State, 2008). South Korea possesses one of the most ethnically homogenous cultures in the world. Except for a small Chinese population, almost the entire Korean population has a common culture and language (U. S. Department of State, 2008). Half of South Korea’s population actively practices their religion. Christianity and Buddhism dominate the religion of South Korea. Only 3% consider themselves as Confucians and the remaining 1% practices the traditional religion of Shamanism and Chondogyo (U. S. Department of State, 2008). Imperialism in South Korea Imperialism had a major impact in the development of 20th century Korea. With some assistance from the US and Great Britain, Japan conquered Korea in 1910, which ended the latter’s existence as an independent state. Aiming to establish its own Empire, Japan modified Korean economy in order to manufacture its own agricultural products. Korean peasants were forced to leave their lands and by 1930s and 1940s, majority of Koreans were working in the mining or manufacturing sector of Manchuria, Japan, and Korea (Hart-Landsberg, 1989). Elite Korean nationalist movements staged the March 1st Independence Movement against the colonizers but to no avail as their attempt resulted to a violent suppression by the Japanese. The leaders of the uprising had no choice but to either leave the country or embrace Japanese rule (Hart-Landsberg, 1989). Ethnic Groups In South Korea South Korea is considered as one of the world’s most ethically homogenous nations. Koreans descended from the Neolithic people who migrated to the Korean Peninsula from the northeastern portion of mainland Asia (Peterson, n. d). Consisting the biggest minority group in South Korea are people with Chinese descendants. Local residents include an increasing number of foreign nationals, including migrant workers from South and southeast Asia, entrepreneurs, diplomats, and other professionals from various parts of the world (Peterson, n. d).